When we were assigned this task I was really excited about doing it, I have always been enthusiastic about marketing and business and had really enjoyed doing a marketing proposal during my a-levels. We were very lucky with the product we were given as although we did not actually know what it was for we were able to find out (by visiting modip) that it was from the 50s and intented for use in the Kitchen which was a very useful starting point. We were all very keen to get going with the project after the briefing but the novelty of doing something new wore off and our ideas were a bit stunted. No one really contributed to the first few meetings but we were able to decide what route to take and had a rough idea of how to progress. Due to having other work to do I feel that myself and other members of the group put the modip project to one side in our minds and forgot about it. We went some time with out having any meetings or putting any ideas together. As the deadline loomed nearer we knew that we had to pull our socks up and crack on with it though so we met up and blitzed through everything deciding on the name, target market, marketing strategy etc. This is when the work really kicked off and things started coming together. Despite my concerns (I am a bit of a worrier) we managed to get all our work done and put together in time for the presentation.
The presentation was the part of the project I was most worried about as I have social phobia which makes me very uncomfortable doing public speaking, after speaking to Sarah about this she very kindly asked half of the class to leave so that it was less daunting for me and other members of the group who are also nervous when doing public speaking. This made the presentation a lot easier for us and I think enabled us to do it at a higher standard than we would have if it had been in front of the whole class. I actually think that the presentation went really well and was very proud of my group. The feedback we received was fair and was mostly positive and I was very pleased about the fact that people were impressed with my marketing strategy.
Throughout the project I think we have generally worked really well as a team, we had a few hiccups along the way but we all came together in the end to make it a success. I feel that I may have taken over a bit with the group decisions so I appologise to the rest of the group if you feel I have been too bossy. I did try and get everyone else to contribute so I hope you all feel you had a fair amout of input.
Overall I am really pleased with how our project turned out and have really enjoyed doing it.
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